diff --git a/README.rst b/README.rst
index 5421754..fc1195e 100644
--- a/README.rst
+++ b/README.rst
@@ -25,6 +25,6 @@ Release announcements: http://eepurl.com/csHFKL
     :target: https://github.com/python-bonobo/bonobo/releases
     :alt: Downloads
 
-.. image:: https://img.shields.io/pypi/dm/bonobo.svg?style=flat-square
+.. image:: https://img.shields.io/pypi/dm/bonobo.svg
     :target: https://pypi.python.org/pypi/bonobo
     :alt: Python Package on PyPI